We'll detail an agreed set of core effectiveness measures based around proven indicators of Marketing Effectiveness
Key data from multiple sources to make decisions from, in one place*
(*where feasible and subject to your technology and software investment)
Simple visualisations of key measures that drive effectiveness at an aerial view, used weekly or monthly for decision making. Starting with a minimal viable product (MVP) or Proof of concept (POC) to get utilisation and behaviour changes underway.
A future based actionable road-map and planning horizons to evolve and enhance your effectiveness efforts over time.
Clarity across the team, stakeholders and partners with agreed Governance, RASCI & Ways-of-working frameworks
Education and up-skilling teams to be self-sufficient in their effectiveness efforts over time.
Our plans are individual like you - made up of the quality services you need that will help you get to your outcomes quickly and smoothly.